Matusalem Postcard

Creative Director: Louis Rizzo

Postcard with the look and feel of 1950s Cuba for Matusalem Rum that can be used in influencer kits, mailers, point-of-sale, value added packaging, etc.

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Challenge

Create a memorable mailer that evokes the universe of Matusalem Rum and invites those unfamiliar with the brand to be amateur mixologists and even consider using this rum for their next cocktail.